Marketing

Business marketing news and resources for startups and self employed solopreneurs.

content marketing

Why Content Marketing Works

Since 2002 Google has publicly announced all the algorithm updates they’re making with the sole purpose of improving customer experience. That’s almost...
social media marketing

Social Media Marketing Tips for Small Businesses

As a small business, creating a strong and motivated social media presence can help you expand the reach of your business. But...
content writing machine

How To Build A Content Marketing Machine

When you're creating an online business, you hear, over and over, that you need to be a master of content marketing to...
flying parachute with business logo

Why You Should Use a Mix of Online and Local Advertising

As a culture, we spend a great deal of time online. We get our news from social media channels, talk to friends...
small business marketing ideas

Small Business Marketing Ideas That Don’t Suck

When you start looking for ideas to market your small business, it can seem like every suggestion you can find is targeted...
business man reading

5 Things You Can Do To Build A Personal Brand

Whether you’re looking to create a separate revenue stream by monetizing your expertise or you want to build a platform from which to launch...
woman on social media sites

Mega Pointers and Tips In Social Media Marketing

The rapid growth and dominance of social media today is something that can hardly be overlooked. We simply cannot turn a blind...
outsourcing content marketing

Pros and Cons of Outsourcing Content Marketing

Everyone agrees that content marketing is a huge part of the current marketing scheme of any really successful company, and many experts say that...
learning marketing from kids

Marketing Lessons You Can Learn From Your Kids

Kids are born marketers. They learn early how to get their parents to do their bidding. Think about your own experience, whether...
woman talking with megaphone

Why Your Employees are Your Best Brand Advocates

When you think about creating and marketing your brand, what is the first thing that comes to your mind? Your website, your...

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