Marketing

Business marketing news and resources for startups and self employed solopreneurs.

business man reading

5 Things You Can Do To Build A Personal Brand

Whether you’re looking to create a separate revenue stream by monetizing your expertise or you want to build a platform from which to launch...
presidential campaign

Things a Presidential Campaign Can Teach About Marketing and Branding

As a solopreneur, you’re out there in the trenches by yourself, playing to your loyal base but always looking for ways to...
learning marketing from kids

Marketing Lessons You Can Learn From Your Kids

Kids are born marketers. They learn early how to get their parents to do their bidding. Think about your own experience, whether...
print media

7 Effective Ways to Reduce Subscription Cancellation Rates

Subscription businesses are among the most profitable and sustainable opportunities online. There will inevitably be some churn as customers cancel at various points, but...
blog post

6 Types of Blog Posts That Drive Traffic and Sales

When you're developing content for your website and social media channels, how quickly do you run out of ideas? It takes time to develop...
content marketing

Why Content Marketing Works

Since 2002 Google has publicly announced all the algorithm updates they’re making with the sole purpose of improving customer experience. That’s almost...
snapchat

How Businesses Are Killing It On Snapchat And What You Can Learn

You might think of Snapchat as only for teen girls who are sending pictures to their friends, but you’d be completely incorrect. While the...
solopreneur learning seo

What are Essential SEO Skills for Solopreneurs to Learn

Search Engine Optimization (SEO) is a crucial component in the digital toolkit of any solopreneur. It's a multifaceted strategy aimed at improving...
girl sitting alone

6 Strategies For Marketing Boring Products

Here’s a secret that isn’t commonly talked about in marketing circles: all products are boring if you’re looking at them wrong. A...
woman on social media sites

Mega Pointers and Tips In Social Media Marketing

The rapid growth and dominance of social media today is something that can hardly be overlooked. We simply cannot turn a blind...

MOST POPULAR

LATEST POSTS