Marketing

Business marketing news and resources for startups and self employed solopreneurs.

blog post

6 Types of Blog Posts That Drive Traffic and Sales

When you're developing content for your website and social media channels, how quickly do you run out of ideas? It takes time to develop...
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Mega Pointers and Tips In Social Media Marketing

The rapid growth and dominance of social media today is something that can hardly be overlooked. We simply cannot turn a blind...
print media

7 Effective Ways to Reduce Subscription Cancellation Rates

Subscription businesses are among the most profitable and sustainable opportunities online. There will inevitably be some churn as customers cancel at various points, but...
outsourcing content marketing

Pros and Cons of Outsourcing Content Marketing

Everyone agrees that content marketing is a huge part of the current marketing scheme of any really successful company, and many experts say that...
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4 Visual Techniques to Improve Your Website Conversion Rate

When you’re designing your webpage, you create some stellar text, choose a random format from your website host, and call it done,...
learning marketing from kids

Marketing Lessons You Can Learn From Your Kids

Kids are born marketers. They learn early how to get their parents to do their bidding. Think about your own experience, whether...
writing content

Are You Marketing? Make Your Content Readable and Useful

There's a difference between sales and marketing. While sales, even in the most new conceptualizations, is about closing the deal, marketing has...
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Is Permission Marketing Really Necessary For Small Businesses?

Starting a business can be expensive. You need to create marketing plan, build inventory, hire employees, get your physical marketplace ready. You may find...
content marketing

Why Content Marketing Works

Since 2002 Google has publicly announced all the algorithm updates they’re making with the sole purpose of improving customer experience. That’s almost...
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What You Need To Know About Affiliate Marketing Programs For Your SaaS

We are all familiar with the basic concept of Affiliate Marketing. Bloggers or social media mavens sign up on your website to be affiliates...

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