Things a Presidential Campaign Can Teach About Marketing and Branding
As a solopreneur, you’re out there in the trenches by yourself, playing to your loyal base but always looking for ways to...
Are You Marketing? Make Your Content Readable and Useful
There's a difference between sales and marketing. While sales, even in the most new conceptualizations, is about closing the deal, marketing has...
Marketing Lessons You Can Learn From Your Kids
Kids are born marketers. They learn early how to get their parents to do their bidding. Think about your own experience, whether...
Mega Pointers and Tips In Social Media Marketing
The rapid growth and dominance of social media today is something that can hardly be overlooked. We simply cannot turn a blind...
5 Important Things Your Prospects Need To Know About You
Let’s face it. Selling isn’t easy, is it?
Persuading prospects to become paying customers can often be a challenge.
6 Visual Marketing Statistics We Should All Know
The idiom “A picture is worth a thousand words” has been used for nearly a century to convey the idea that pictures...
Promotional Product Ideas that Improve your Brand Recognition and Creates Trust Around Your Brand
No business can do without its customers. No matter what products you sell or services you render, you still need customers--and happy...
The Power of Email Marketing for Solopreneurs
In the fast-paced digital world of today, email marketing shines as a guiding light for solopreneurs, leading the way to authentic customer...
Why You Should Use a Mix of Online and Local Advertising
As a culture, we spend a great deal of time online. We get our news from social media channels, talk to friends...
Small Business Marketing Ideas That Don’t Suck
When you start looking for ideas to market your small business, it can seem like every suggestion you can find is targeted...
